How to start a skincare brand with Selfnamed?

Focus on branding and marketing, while we handle the product creation, packaging and shipping, allowing you to grow your business with certified private label skincare products made in the EU.

How to start a skincare brand with Selfnamed?

What is included?

Subscription banner background

Free

Test and launch risk-free

$0

/Month

  • 200+ clean cosmetics products
  • 15% off your first order
  • Free design studio and graphics
  • Selection of free ready-made designs
  • Free mockups—front and back
  • Connect your Shopify, WooCommerce, Squarespace, or Wix store
  • Automatic order fulfillment
  • US and EU fulfillment
  • Around-the-clock customer support
Recommended
Subscription banner background

Pro

Grow a premium beauty brand

/Month

  • Everything from Free, plus:
  • Up to 60% off bulk orders of 25+ items
  • 15% off every dropshipping order
  • Advanced graphics and clip art
  • Full ready-made design library
  • Styled mockups for listings
  • Access to upcoming Pro features
  • Free once you reach {threshold} in orders in a year
Subscription banner background

Enterprise

For large-scale enterprises

Custom pricing

  • All Free and Pro features, plus:
  • Custom pricing for high-volume orders
  • Custom formula development on request
  • Dedicated account manager
  • Advanced features and priority support

Build your own skincare brand

White label skincare with your brand with no minimum order amount.

01Test Products

Test Products

Discover certified, sustainable, and trusted skincare products from our extensive selection, perfect for starting your skincare store.

You can start by choosing sample sets to test products. Place your order and get your products within 7 business days.
Sample sets
02Choose Products to Sell

Choose Products to Sell

Design your own packaging for skincare products you want to sell from our product catalogue. Or use our Design Service to get personalised designs for your brand.
See all of our categories:
  • Face care
  • Body care
  • Hair care
  • 03Start Selling

    Start Selling

    Connect your dropshipping store for your skincare brand, and let us handle the rest. Or order in bulk and start selling to your customers.
    Dropshipping

    Order models

    Wholesale

    Pros

    • Wider range of products accessible – with and without MOQs
    • Bulk discounts & lower cost per item
    • Products are available immediately 
    • Customisable packaging options for high MOQ products
    • Full control over boxing & deliveries

    Cons

    • Higher upfront investment
    • Inventory management
    • Restocking products yourself
    • Leftover stock risks
    • Limited product range
    • Distribution logistics

    Dropshipping

    Pros

    • Low investment
    • No MOQs
    • No need for inventory
    • Easy to switch & diversify products
    • No need to deal with shipping
    • Location independence

    Cons

    • Higher cost per item
    • Longer fulfilment process
    • Not possible to affect delivery times or boxing 

    Compliance

    All Products Registered in CPNP

    Selfnamed handles CPNP compliance for the EU and UK, eliminating client registration hassle.

    Learn more

    Compliant with FDA Regulations

    We are compliant with FDA regulation standards.

    Learn more

    ECOCERT Certificate

    Products are certified with ECOCERT and registered in the EU, UK, and the USA.

    Learn more

    ISO Certificate

    Our production facility is certified according to ISO 22716:2007.

    Learn more

    Take full control of your product design

    • Design using our Design Studio

      Design using our Design Studio

      Use our Design Templates and adjust them as you like to create your own packaging designs. Upload pictures and move elements around to get the result you're looking for.

    • Use our Design Service

      Use our Design Service

      Choose a starter pack and work with our design team to create product packaging for you. Work on iterations until you get what you like.

    What we will take care of?

    Compliance and quality control over designs that will be sent to production

    Product quality according to all regulations and compliance

    Fulfilment and product shipping to the destinations of your choice

    How to earn money with Selfnamed?

    Bulk calculator

    Select amount on slider

    Bulk calculator discounts are only applied to the Pro plan users. You can learn more about it here

    Have some questions?

    FInd the answers about all related topics in our Help Center section

    Contact us via Email

    Don't hesitate to contact us directly, our customer support will get back to you!

    vegan private label skin carewhite label products
    vegan private label skin carewhite label products

    All rights reserved — Selfnamed 2026

    10924 Granite Street, Charlotte, North Carolina, 28273

    Trademark registration number: 018591582